Perri Ford

BSci. Exercise Science, M.A. Sport Psychology, CSPA

Perri combines extensive education with practical, attainable solutions for each athlete that she works with. 

Perri Ford is a mental performance coach and professional member of the Canadian Sport Psychology Association (CSPA). She supports athletes navigating their paths as they move through the journey of sport. Much like the development and progression of physical skill is paramount for athletes, mental skills are the keystone of high performance.

Her passion for athletics and understanding of mental performance is rooted in her personal experience competing, coaching and training at an elite level. Her diverse experience coaching athletes and working in health and wellness helps her to understand the intricacies of the physiological and psychological components of sport, and foster a deep and lasting connection to the athlete experience. Perri’s experience, education, and passion for sport allow her to create an open and useful working space for athletes. With performance enhancement as the driving force for her work, she is able to guide athletes in building skills that are useful in both sport and in life.